Creative technology agency · Jakarta
Everyone thinks outside the box. We go inside.
We research how people really behave, then design and build the experiences, spaces and products that work for them.
Clients
2021Since 2021, from Jakarta
100+brands have trusted us
49case studies on this site
6ways we build
Selected work
All 49 projects →
▶ Video
CeraVeUV game & UV coverage mirror
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IQOSGraffiti wall, no wall needed
670 participants
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Indomilk Kids × PokémonPokémon AR packaging
538k players
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SamsungVibe Check for Galaxy Z Fold7 & Z Flip7
IFGOne by IFG, an all-in-one finance app
75K users in 8 months
TelkomselGrowing the #JelajahDigital virtual world
+251% new visitorsWhat we do
We research, design and build it ourselves, from first question to launch day.
01
AI & computer vision
Cameras and AI that read faces, skin, products and gestures in real time.For example: Tavi, “AI Personal Color Analysis booth”7 projects →02AI for business
AI that takes repetitive work off your team: watching shelves, safety, sales calls and attendance, or taking orders on WhatsApp.For example: Retail & FMCG, “AI shelf monitoring”7 projects →03Activations & installations
Brand booths, kiosks and machines that people actually queue for.For example: IQOS, “Graffiti wall, no wall needed”15 projects →04AR & games
AR filters, games and loyalty mechanics that give people a reason to come back.For example: Indomilk Kids × Pokémon, “Pokémon AR packaging”5 projects →05Apps & websites
We don’t make basic websites. We make the different one, designed with and tested on real users.For example: IFG, “One by IFG, an all-in-one finance app”11 projects →06Research & data
Interviews, usability tests and data to find the real problem before anything gets built.For example: Telkomsel, “Growing the #JelajahDigital virtual world”4 projects →Not sure what research looks like?
From our field notes
“Visitors walk past the screen. They stop at the cable.”
So we make the cable the interface.