Museum of Toys · Gaspack
Catch The Ghost: an AR hunt for an exhibition
For the Museum of Toys Ghostival exhibition, visitors use their phones to catch 10 virtual ghosts in AR, earn a gift and claim an NFT, turning the visit into a game worth sharing.
5m 55ssession duration
41%bounce rate
Goals
- Increase engagement with the exhibition
- Make exploring the space more interactive
- Drive word of mouth and repeat visits
Made with
“The team really understands the customer journey and how to devise a really great customer activation. Not to mention the flawless delivery with such a tight timeline.”Novrizal Pratama, CEO, Gaspack
▶ Video
▶ Video